Marketing & SEO
Marketing & SEO for small businesses
CasperB2B helps small businesses get found and chosen online: local SEO and Google Maps, websites that turn visitors into calls, Google Ads, email and social media — set up and run for you.
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SEO services
SEO services for small business: technical fixes, on-page SEO, service pages and content that rank on Google and turn searches…
Local SEO
Local SEO services that optimize your Google Business Profile, citations, location pages and reviews to get you into the Map…
Get on Google Maps
How to get your business on Google Maps: claim and verify your Google Business Profile, fill out every service, and earn reviews.…
PPC & Google Ads
PPC management services for Google Ads and paid social: tight targeting, landing pages and call and form tracking for every lead.…
Website design
Small business website development: fast, mobile-first sites with SEO structure, lead capture and tracking built in to convert.…
Email marketing
Email marketing services for small business: automated follow-up sequences, reactivation campaigns and newsletters that bring…
Social media
Social media management services: content calendars, custom graphics and video, posting and replies on Facebook, Instagram and…
Free SEO audit
What does an SEO audit cost? Typical market ranges, what a professional SEO audit includes, and how to get a free manual audit of…
What does SEO cost?
How much does SEO cost for a small business? Typical local SEO market ranges, what the monthly fee pays for, and how to spot…
Everything in Marketing & SEO
Services
Local Business Spotlight: Georgetown MA — What It Takes to Win Online
Georgetown MA small business marketing tips: fix your Google profile, service pages, listings and reviews. Book a free 15-minute…
Free SEO audit
What does an SEO audit cost? Typical market ranges, what a professional SEO audit includes, and how to get a free manual audit of…
Brand Style Guide Services: The Instruction Manual for Your Brand
Brand style guide services that set your colors, fonts, logo rules and voice so every ad, page and print piece looks consistent.…
Business Listings Management: Control Your Data Across the Web
Business listings management that keeps your name, address and phone consistent on Google, Apple Maps, Bing, Yelp and more. Book…
Content Marketing Services: Content That Ranks and Converts
Content marketing services that plan, write and publish blog posts and service pages built to rank on Google and win leads. Book…
Email marketing
Email marketing services for small business: automated follow-up sequences, reactivation campaigns and newsletters that bring…
Graphic Design Services: Visuals That Demand Attention
Graphic design services for small business: ad creatives, social graphics, brochures and print pieces that match your brand. Book…
Local SEO
Local SEO services that optimize your Google Business Profile, citations, location pages and reviews to get you into the Map…
Logo Design for Small Business: Brands That Build Trust
Professional logo design for small business, with a brand identity system: colors, fonts, usage rules and every file format. Book…
PPC & Google Ads
PPC management services for Google Ads and paid social: tight targeting, landing pages and call and form tracking for every lead.…
SEO services
SEO services for small business: technical fixes, on-page SEO, service pages and content that rank on Google and turn searches…
Social Media Advertising Services That Capture Leads
Social media advertising services for Facebook, Instagram and LinkedIn: audience targeting, ad creative, lead forms and…
Social media
Social media management services: content calendars, custom graphics and video, posting and replies on Facebook, Instagram and…
Website Speed Optimization: Don't Let a Slow Site Kill Sales
Website speed optimization service that fixes Core Web Vitals, compresses images, cleans up code and adds caching and a CDN. Book…
Website design
Small business website development: fast, mobile-first sites with SEO structure, lead capture and tracking built in to convert.…
SEO Services Georgetown MA
Local SEO services in Georgetown MA: Google Business Profile, citations, town service pages and call tracking to win the Map…
Web Design Georgetown MA
Web design in Georgetown MA: fast, mobile-first websites with SEO structure and CRM-connected lead capture that turn visitors…
What we do for you
Done for you marketing services: CRM setup, websites, local SEO, automation, AI chatbots and security, built and managed for you.…
Analytics & data
Marketing analytics services: GA4 setup, server-side tracking, CRM-linked dashboards and ROI attribution that show where revenue…
Website care (CasperCare)
CasperCare website maintenance services: plugin updates, backups, uptime and SEO monitoring, malware scans and patching. Book a…
Questions answered
Get on Google Maps
How to get your business on Google Maps: claim and verify your Google Business Profile, fill out every service, and earn reviews.…
Why can't people find my business online?
Why can't customers find your business online? Usually inconsistent listings, a website missing the right words, or too few…
Is marketing worth it for a small business?
Is marketing worth it for a small business? Only if you can measure the return. Learn to tell real lead generation from vanity…
Should I hire an agency?
Should I hire a marketing agency or do it myself? An honest look at DIY, freelancer and agency costs, time and results. Book a…
What does a website cost?
How much does a website cost for a small business? Typical market ranges for DIY, freelancer and lead-generation sites. Book a…
What does SEO cost?
How much does SEO cost for a small business? Typical local SEO market ranges, what the monthly fee pays for, and how to spot…
Guides & articles
The 10-Minute Website Audit: Is Your Site Costing You Customers?
A 10-minute website audit checklist: test mobile speed, above-the-fold clarity, trust, forms and service pages yourself. Book a…
Email Automation: 3 Campaigns You Should Be Running Right Now
Email automation examples for small business: a welcome series, a win-back email and seasonal reminders. Book a free 15-minute…
Why Your Business Isn't Showing Up on Google Maps (And How to Fix It)
Why isn't my business showing up on Google Maps? Usually category, NAP, reviews or an empty profile. Here's the fix. Book a free…
How to Build a High-Converting Landing Page for Home Services
Build a home service landing page that converts ad traffic: message match, a focused hero, trust signals, one CTA. Book a free…
How Georgetown MA Businesses Can Improve Local SEO in 2026
How to improve local SEO: Google Business Profile, service pages, NAP, reviews and local content, in priority order. Book a free…
Why Newburyport Businesses Need Better Website Conversion
Newburyport MA web design: the 5 website issues costing local businesses leads, from buried CTAs to long forms. Book a free…
The ROI of a Professional Website Redesign: What to Expect
Website redesign ROI explained: how conversion rate, SEO, lead quality and less admin turn a new site into revenue. Book a free…
Local Business Spotlight: Newbury MA — The Gateway to the North Shore
Newbury MA small business marketing: multi-town SEO, Plum Island seasonality, real photos and reviews. Book a free 15-minute fit…
Newburyport MA Small Business Marketing: Standing Out Online
Newburyport MA small business marketing: a premium website, a steady review strategy and Newburyport-focused local SEO. Book a…
What Are Vanity Metrics? The Trap That Hides Your Real ROI
What are vanity metrics? Likes, followers, traffic and impressions that look good but don't pay the bills, and the actionable…
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Your next best step
Service
Local SEO
Local SEO services that optimize your Google Business Profile, citations, location pages and reviews to get you into the Map…
Free tool
Website grader
Free website grader: send us your URL and get a review of page speed, mobile experience, SEO basics and conversion readiness…
Read next
What does SEO cost?
How much does SEO cost for a small business? Typical local SEO market ranges, what the monthly fee pays for, and how to spot…
Talk to us
Book a 15-minute fit call
Tell us what's leaking time or revenue. You get a personal reply within 1 business day.
- Founder-led. Built by Jared Casper (Founder) and Mark Casper (Co-Founder).
- A person answers. Every request gets a personal reply within 1 business day. Call or text 1-207-222-7737.
- Done for you. We build, set up and run the system — see exactly what we do.
