Lead Issues
Stop missed calls with missed-call text back.
Missed calls happen because you are busy running the business. You fix it by implementing an automated missed-call text-back system combined with a Virtual Assistant who instantly replies to the customer.
Free 15-minute callNo obligationPersonal reply within 1 business day
The phone rings while you're on a job or talking to another customer. If you don't answer, they don't leave a voicemail—they just call the next company on Google.
The Real Cost
Why this hurts your business
Missed calls create a short window in which high-intent prospects may contact the next provider.
How we fix it
You need CasperPortal to track this, and a Casper VA to run it.
The System: CasperPortal
CasperPortal fires an instant missed-call text-back to the caller the second you miss the call, keeping them engaged and preventing them from calling the next guy.
The Hands: Casper VA
A dedicated Casper VA takes over the text conversation immediately, answering their questions and booking the appointment while you finish your current job.
Missed call text back software vs. a done-for-you service
Missed call text back software sends the automatic text. A done-for-you service also sets it up in your CRM, writes the messages and has a person (a Casper VA) take over the conversation and book the job. CasperB2B sets up the system in CasperPortal and, if you want, provides the VA who answers.
What a good missed call text back system does
- Texts the caller the moment a call is missed, during the day and after hours
- Keeps calls, texts and replies in one inbox, logged on the customer's record
- Sends a booking link or a simple next step so the caller can book without waiting
- Alerts you or your assistant to reply right away
- Shows which missed calls turned into booked jobs
Contractors and home-service businesses benefit most, because the phone rings while you're on a job. See contractor marketing and how to get more calls.
Frequently Asked Questions
Why do missed calls hurt my business?
Missed calls hurt your business because modern consumers expect instant answers. If you do not answer, they will immediately call your competitor instead of leaving a voicemail.
How does a missed-call text-back work?
A missed-call text-back system automatically sends a text message to the caller the moment you miss their call. It keeps them engaged and stops them from calling someone else.
Can a Virtual Assistant answer my missed calls?
Yes, a dedicated Virtual Assistant can monitor your incoming texts and calls. They reply instantly, answer common questions, and book appointments directly on your calendar.
Is a missed-call system expensive?
A missed-call system is very affordable compared to the cost of a lost job. CasperB2B sets it up as part of your CRM and automation, at a flat monthly rate quoted on a 15-minute fit call.
Do customers reply to automated text messages?
Yes, customers respond extremely well to automated text messages. Most prefer texting over calling, and a fast text reply proves your business is responsive.
What is missed call text back?
Missed call text back automatically sends a text message to anyone whose call you miss, so the conversation continues by text instead of the caller phoning your competitor.
Is missed call text back the same as an answering service?
No. An answering service has a person pick up the call. Missed call text back sends an instant text when nobody answers; pairing it with a virtual assistant who replies to those texts gives you both.
Who needs a missed call text back service?
Any business where the phone rings while you are on a job, with a customer or after hours, such as contractors, home services and busy offices. A missed call text back service starts a text conversation instead of losing the caller to voicemail.
What should a missed-call text-back message say?
Keep it short and personal: say who you are, apologize for missing the call, and ask how you can help or when is a good time to talk. A friendly, human-sounding message gets a better reply than a generic auto-response.
Before you book
Common concerns, answered
“What will this cost me?”
You get a fixed, written quote before any work starts. Nothing begins until you've seen the full price and signed the scope. How pricing works.
“I've been burned by an agency before.”
Your signed scope lists exactly what's delivered, so there's no guessing. Monthly plans are month-to-month, with no long-term contract.
“I don't have time to manage another project.”
You don't have to. It's done for you: we build, set up and run it. See exactly what we handle.
“Will I actually reach a person?”
Yes. Founder Jared Casper reviews every new request and you get a personal reply within 1 business day. Or call or text 1-207-222-7737.
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Book a 15-minute fit call
Tell us what's leaking time or revenue. You get a personal reply within 1 business day.

- Founder-led. Built by Jared Casper (Founder) and Mark Casper (Co-Founder).
- A person answers. Every request gets a personal reply within 1 business day. Call or text 1-207-222-7737.
- Done for you. We build, set up and run the system — see exactly what we do.
