Automotive
Car Dealership Marketing That Wins the Appointment
CasperB2B is a car dealership marketing agency for franchise and independent dealers: inventory-page SEO, Google Ads for new and pre-owned searches, lead response within minutes, post-sale review requests and nurture for shoppers who are not ready yet.
Free 15-minute callNo obligationPersonal reply within 1 business day
The Biggest Digital Challenges Facing Car Dealerships
Digital advertising is expensive and hard to track to actual vehicle sales
Website inventory isn't optimized for search discovery
Lead response time is too slow — shoppers contact multiple dealers
Google Business Profile reviews lag behind competing dealerships
No nurture system for buyers who aren't ready immediately
What CasperB2B Delivers for Car Dealerships
- Inventory-page SEO optimization for make/model/location keywords
- Google Business Profile optimization for dealership searches
- Lead response automation (text/email within minutes)
- Google Ads for new and pre-owned vehicle searches
- Review collection automation post-purchase
- Email and SMS nurture for undecided shoppers
- Trade-in and financing landing pages
Jared Casper
Founder, CasperB2B · Georgetown, MA
"Car buyers research extensively online before visiting a lot. The dealerships that show up clearly in search, respond fastest to inquiries, and have the best reviews win the appointment — and the sale."
Common Questions from Car Dealerships
How do you help dealerships generate more leads online?
We combine local SEO for inventory pages, targeted Google Ads for high-intent searches, and a fast lead response system that texts prospects within minutes of inquiring — before they contact the next dealer.
Can you help improve our Google reviews?
Yes. We automate post-sale review requests via text to new buyers.
How do you track which ads actually sell cars?
We set up conversion tracking for all forms, calls, and appointments — giving you a clear picture of which campaigns drive test drives and closings, not just clicks.
Do you work with franchise and independent dealerships?
Yes. We work with both, though independent dealers often have more flexibility to implement creative marketing strategies quickly.
Can you help us market our service department too?
Yes. We build service department landing pages, seasonal maintenance campaign emails, and local SEO targeting 'oil change near me' and related service searches.
What does a car dealership marketing agency do?
It drives and converts shoppers online: inventory-page SEO, Google Ads for new and pre-owned searches, fast lead response, review requests after purchase and nurture for buyers who aren't ready yet.
Can you build trade-in and financing pages for our dealership website?
Yes. We build trade-in and financing landing pages that capture shoppers early in the process and send those leads into your follow-up system.
Before you book
Common concerns, answered
“What will this cost me?”
You get a fixed, written quote before any work starts. Nothing begins until you've seen the full price and signed the scope. How pricing works.
“I've been burned by an agency before.”
Your signed scope lists exactly what's delivered, so there's no guessing. Monthly plans are month-to-month, with no long-term contract.
“I don't have time to manage another project.”
You don't have to. It's done for you: we build, set up and run it. See exactly what we handle.
“Will I actually reach a person?”
Yes. Founder Jared Casper reviews every new request and you get a personal reply within 1 business day. Or call or text 1-207-222-7737.
Book My 15-Minute Fit CallFree 15-minute call · No obligation
Your next best step
Service
PPC management
PPC management services for Google Ads and paid social: tight targeting, landing pages and call and form tracking for every lead.
Free tool
Marketing budget calculator
Free marketing budget calculator: enter customer value and conversion rates to find your max CPC, target cost per lead and CPA, and project…
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Talk to us
Book a 15-minute fit call
Tell us what's leaking time or revenue. You get a personal reply within 1 business day.
- Founder-led. Built by Jared Casper (Founder) and Mark Casper (Co-Founder).
- A person answers. Every request gets a personal reply within 1 business day. Call or text 1-207-222-7737.
- Done for you. We build, set up and run the system — see exactly what we do.
